Created the Snickers Satisfaction Bracket — a social-first campaign that combined the competitive spirit of sports with the unmistakable voice of Snickers, one of the most iconic brands in both the candy and sports worlds.

Inspired by classic tournament brackets, we created an Ultimate Epic Satisfaction Battle where fans could vote for the most satisfying Snickers bar. The campaign was designed to boost engagement, celebrate the unmistakable satisfaction of Snickers, and spark playful debate — all while staying true to the brand’s bold, relatable tone.

Through dynamic visuals, bracket-style matchups, and witty brand voice, I helped art direct and shape a fun, sports-inspired campaign that rallied fans across Snickers' social channels (@SNICKERS), proving that when it comes to satisfaction, Snickers always wins.